Sales & Product Knowledge Training
Your team sells more when they know your products inside out and can explain them in the customer's terms. This practical course is built around your own products and services, so your sales staff leave ready to have better conversations and close more business. Your trainer brings more than 10 years of senior management experience.
What the course covers
- Knowing your products: features, benefits and what makes them different
- Asking the right questions to understand what the customer needs
- Matching the product to the need and explaining its value
- Handling objections and price questions with confidence
- Closing the sale and following up
- Upselling and cross-selling without being pushy
Who it's for: sales representatives, account managers, retail and showroom staff, inside sales teams and new starters who need to get up to speed quickly.
Format: half-day or full-day, onsite or as a live webinar. From €300 per half-day for the group, not per person. CPD credits are available as an option at an additional cost.
Team spread across the country? This course works well as a live webinar on Zoom, Microsoft Teams, Google Meet or whatever platform your business already uses, so reps can join from wherever they are.
Frequently asked questions
Can you use our own products in the training?
Yes. We work with you beforehand to build the session around your product range, price points and the questions your customers actually ask.
Is it suitable for a product launch?
Yes. Many businesses use it to get the whole sales team confident on a new product or range before launch.